- There's a lot of changes going on all around here.
Most of the office, for sale.
Mel?
A forever thing.
A 24/7, 365, you-can-count-on-us.
Hey, what's up Trainiacs, for those of you who don't know,
P05T is the social media ad agency
that I started September first of last year.
As I mentioned, about three weeks ago,
there's a lot of changes going on all around here
that I figured, now, because we're just a few weeks away
from a lot of the big changes actually happening,
I should probably update you.
If you're not into hearing the story about this
and all you came to this channel for is triathlon tips-
Dance, monkey, dance!
Totally understandable.
This video isn't for you.
So yeah, Trainiacs, as I mentioned a few weeks ago,
there are some big changes going on with P05T
and Triathlon Taren, primarily being that, with P05T here,
we're actually scaling down a lot of the work
that we were doing for clients so that we have
more time, more resources, and more of our energy
focused on Triathlon Taren.
If any clients are watching this, by the way, we're still
doing client work, we're not shutting you guys down.
In fact, all of the clients that we're still working with
are our favorite clients, the ones we like, and we're
going to keep working with, because we like you guys.
But by the end of August, we're shutting this place down.
At the moment, we're selling off just about everything.
Like, that desk? For sale.
This cabinet? For sale.
These storage lockers? For sale.
All of these sound panels? For sale.
Couch that I talk to you all on? For sale.
Most of the office? For sale.
Mel?
- What are you doing?
- Negotiable.
Nothing, I'm not doing anything.
A little bit of backstory for you.
When I first graduated university with my business degree,
I thought that I was going to be the CEO
of one of the largest companies in Canada, and basically
right up until last year, I had that dream of building
a gigantic company, because I've always had
a chip on my shoulder where I needed to feel important,
and I associated that with business success.
And that was what I thought P05T was going to be.
I intended to start this and grow it into
the biggest social media shop in town,
and what ended up happening really quickly was,
I just found that I was still wanting to work more
and more and more on Triathlon Taren, which, at the time,
just September of last year, was like a side project
that we were doing for fun, and towards the end of the year,
I started thinking to myself,
"you know what,
why do I need to feel importance from business?"
But the messages that I started getting from
the Trainiac community, like, people telling me that
I helped them lose weight, or enter their first race,
or even maybe take a leap of faith
and leave their pencil-pushing, suit-wearing desk job.
Those things were like, hitting me deep in here,
and what I was realizing was, the business successes
that we started seeing early on as P05T
was starting and growing, weren't nearly as fulfilling
as those messages that were one-on-one.
So over the holidays and in early January and February,
I thought to myself,
"now what if I can feel that sense of importance,
not from being a big fancy-pants business person,
but instead, by having a really big impact on the world
and doing it in a really authentic way, with a sport
that I love and helping people who need inspiration,
and I can be a part of that inspiration."
So I mean, depending on who you are, how much better
is that than growing some giant company
that is basically just a money machine?
I actually talked to my dad about it and towards the end
of owning the business that he did for 30 plus years,
he felt like the business was running him,
he wasn't running the business, because he was getting
bossed around by clients, by employees, by all the overhead
and the bills that he had to pay, and he didn't feel like
he had time to do what he wanted to do.
So what Mel and I are trying to do is turn Triathlon Taren
into the primary aspect of this company.
And yes, somebody made a comment the other day about
"when did Triathlon Taren become a commercial venture?"
Well, I mean, I can't do this for free.
I gotta eat, the dogs need dog food, bikes are expensive,
YouTube AdSense revenue does not go very far.
So we're coming out with things that I 100 percent
believe in and can get behind and go "rah rah rah."
Coaching plans, Triathlon Taren kits, podcast,
products that I can like and recommend, like no problem,
and I will always stick to doing what I believe in,
and I'm never going to sell out and be a shill for anything,
because the second I do that is the second
that I break trust with Trainiac community.
And you guys are the best part.
You are what make this possible.
I guess the moral of the story, the takeaway from all this
is if you're a person that is in a position that
you don't necessarily like or want to be in,
but you're unsure of what to do about it, I would say
that you certainly don't need to quit your day job
and start a YouTube channel the next day.
I would recommend that you follow your curiosities
and see where it leads you, don't just accept
that your lot in life is how it's going to be.
If you've got a nine to five job, take your evening time
to start a podcast, start a blog, start a YouTube channel,
start an Instagram account, start doing whatever
you're curious in and what you'll naturally find,
if you keep going down that path of
"I'm curious about this, and then I'm curious about this,
and then I'm curious about this,"
is eventually, I guarantee that you will be able to find
something that you absolutely love, and would do for free,
and because you love it and are willing to do it for free,
you will be willing to sacrifice what it takes
to make that your living.
And I'm not here to say that it's going to be easy,
or it's not going to be scary, frankly, we are going into
a time where, as of September first right now,
we have all of zero clients lined up.
We've got a lot of irons in the fire
and things that just need to be solidified, but, I tell ya,
when all that's coming in is some AdSense revenue,
and triathlontaren.com/somecoachingmoney?
Hmmm, there's some scary nights.
But you know what, it's scary-exciting, not scary
"oh my god, am I going to have to wear this suit
and turn into that person that is the most senior dude
in this office, and that is not the life I want for myself."
That's scary.
That's terrifying.
I mean, maybe just a few lean months
while I'm pursuing my dream?
That's not very scary.
It's exciting.
So Trainiacs, thank you for all your comments,
your messages, your emails, everything that you do
to make this a community.
I just put out the content,
but you all are the ones that are watching it,
commenting and chatting with each other,
and motivating me and motivating each other,
that all is what makes this an easy decision to make,
that, you know what, we're going to try
to make Triathlon Taren a thing.
A big thing.
A forever thing.
A 24/7, 365, you-can-count-on-us,
we'll be there for you pal, sort of thing.
Oh and, fun story, I mentioned before
that we might be building a Triathlon Taren studio garage
at home, not going to happen.
You go to a bank and they say,
"well, what is your employment?"
And I say,
"I'm a YouTube sensation."
Their answer?
"You mean you're unemployed."
So, if any Trainiacs out there are Canadian lending
institutions that want to say that I'm actually employed,
and allow us to build a Triathlon Taren studio
in my backyard, that would be really cool.
Just throwing it out there.
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